Graphic Arts Undergraduate Program is an education program that aims to make original and creative works in the field of art and design. This program aims to provide students with visual communication skills, to create effective graphic designs in digital and printed media and to develop their artistic understanding. The program is based on visual thinking, design principles, color theory, typography and brand identity. In addition, students develop skills in working with different graphic design software and tools.
During the education process, students both learn theoretical knowledge and put this knowledge into practice through studio work and project-based assignments. The program offers a wide range of courses such as advertising design, web design, animation, product packaging design. These courses provide students with the opportunity to follow and interpret contemporary graphic design trends.
Another important component of the program is art history and criticism. This gives students an understanding of art movements and design philosophies from different periods and their influence on contemporary graphic design. It also helps students develop their own artistic expression and personal design language.
Looking at career and employment opportunities, Graphic Arts graduates can work in various sectors such as advertising agencies, media companies, publishing houses, marketing and communication departments of corporate companies in positions such as graphic designer, art director, web designer, animator. They also have the chance to create their own client portfolios and work on personal projects as freelance graphic designers.
During the program, students are also offered internship and practice opportunities. This enables students to experience real work environments in the sector, expand their professional networks and facilitate their transition to business life. Thanks to these experiences, students have the skills and knowledge to meet the expectations of the business world when they graduate.