The academic content and curriculum of the Bachelor of Hotel Management Program is designed for students aiming to pursue a career in the hotel management and tourism industry. The program comprehensively combines industry fundamentals, business management skills and hands-on experience.
Basic Courses: The program usually starts with courses that focus on core subjects such as business, economics, and tourism management. These courses teach students the basic principles of business and the tourism industry. They also provide basic knowledge in subjects such as accounting, marketing and human resource management.
Specialization Courses: Later in the program, more specialized courses related to hotel operations and management are offered. These courses include hotel operations management, food and beverage management, customer relationship management, hospitality services management and hotel cost control.
Practical Training and Internships: Applied education is of great importance in the Hotel Management program. Students have the opportunity to put their theoretical knowledge into practice and observe the functioning of the sector closely by doing internships in real hotel businesses.
Strategy and Management Courses: Courses such as strategic management, business strategies and leadership aim to develop students' decision-making, problem-solving and team management skills as managers.
Cultural and Ethical Courses: Since the hospitality industry is full of intercultural interactions, the program often includes topics such as intercultural communication, ethics and sustainable tourism.
Projects and Case Studies: Another important feature of the program is the projects that include real-world examples and case studies. These projects help students develop analytical thinking, problem solving and creative solution development skills.
Industry Seminars and Workshops: Students attend seminars and workshops organized to learn about current trends, innovations and challenges in the hotel management and tourism industry.
In general, the curriculum of the Hotel Management Undergraduate Program aims to provide students with both theoretical knowledge and practical skills required in the industry. In this way, graduates are prepared for a successful career in hotel management and tourism.